Digital marketing skills are in high demand, but the skills gap in this field is widening, which increases the potential for jobs in the digital marketing industry. Some big giants in the digital world like Google, LinkedIn, and Twitter are looking for digital marketing professionals, and there couldn’t be a better time to pursue a course in digital marketing.
Digital marketing has gained strength because it is a relatively new marketing method in which a company promotes or advertises about their brand using digital devices. Since more and more people are getting hold of a smartphone, the importance of digital marketing has seen a big leap.
A digital marketing course would be designed to teach you about the whole digital marketing ecosystem. A typical digital marketing course would comprise of topics like principles in digital marketing, website design, Search Engine Optimization, Google AdSense or affiliate marketing, Search Engine Marketing, Social Media Optimization and Google Analytics.
It has been established already that digital marketing is not some trend. Everyone is going digital due to the affordability of the digital realm and businesses prefer a digital marketing expert rather than turning to conventional methods like an expensive consumer survey.
According to a report by Burning Glass Technologies, 40% of the job openings in marketing are specifically for digital marketing professionals. Moreover, Forrester Research has predicted that digital marketing would account for around 35% of all marketing expenditure by 2019. This speaks volumes of the scope and potential of this field.
Here is the checklist to choose the best digital marketing institute:
- Check for Institute’s reputation by knowing their experience and speaking to the past students.
- Check for brand reputation by reading reviews about the institute online.
- Check if they have a free demo session to know them better.
- Check if the faculty is experienced enough; know how many students they have trained till date.
- Check if the course syllabus covers everything that you want to learn, including the time allocated for each module.
- Check if the institute offers practical training with live projects.
- Check if they have 100% placements assistance and lifetime access to learning.
- Check if the institute offers valid certification such as Google Certification, AdWords Certification, etc.
- Check if they have a self-learning pace option.
- Check if the institute has a good infrastructure with great systems, internet connectively, software tools, projectors, etc.
- Finally, make sure the fee you are paying is worth the course.
So you need to do a lot of research before taking up a course in digital marketing. However, if you are in the cultural capital of Maharashtra, Pune then this “Oxford of the East” the city has many brilliant digital marketing training centres with flexible digital marketing courses for you. Get trained among any of the below training centres and explore the job, freelance and business opportunities for yourself!
This list is in no particular order!
#1. School Of Internet Marketing
School Of Internet Marketing is based in Karve kothrud Road Pune. They provide courses in Digital marketing, SEO and advanced SEO, Social media, E-Mail marketing etc. They also conduct classes in Pimpri Chinchwad- PCMC, Kothrud.
The duration of the course is 2 months for weekdays batch and 3 months for a weekend batch.
They are a well-known name in the field of digital marketing in Pune and Pimpri-Chinchwad. They have the lowest fees In Pune
The course consists of 80% practical and 20% theory. Live Account Access is provided for Google analytics and Google Adwords, Google WebMaster
Some of the key features of the course are as follows.
- Practical training and in-depth
- Classes in multiple locations in Pune including Karve Road, Kouthrud and Pimpri Chinchwad.
- 100% Job Support
- Guaranteed Internship
- Life Time Learning Support
- Google Certification
- 100% Practical & Live Project Assignment
- Industry Expert Training
- Full day practice facility
- Flexible course timings
- Free Hosting And Domain
They provide 100% Job assistance and internship to students.
They have successfully trained more than 3000 professionals from various industries and cities across India over the last 5 years.
This is one of the most exhaustive digital marketing courses in Pune in terms of course content. The course consists of 31 modules covering all the major topics in digital marketing.
Unlimited interview calls are provided until the candidate gets placement. On campus and off campus drives are conducted.
Detailed course content given below.
- Digital Marketing overview
- SEO- Search Engine Optimization
- Introduction to webmaster tools
- Local SEO
- Website planning
- Online display advertising
- Mobile Marketing
- Video Marketing
- Remarketing and Conversion
- Social Media Optimisation
- Online Reputation Management
- E-Mail Marketing
- Google Adsense
- Affiliate Marketing
- Lead generation for business
- Growth hacking overview
- Mobile app creation
- Social media automation
More about their courses in the video below.
School Of Internet Marketing Contact Details
Website – https://schoolofinternetmarketing.co.in
Phone – +91 8956609996, +918087530193, +91 7559269777
Course Fees- 19000
E-Mail – firstname.lastname@example.org
#2. Digital Vidya:
Digital Vidya is a pioneer in teaching Digital Marketing concepts to its students and provides information that are instructor-led sessions involving deep understanding. To keep up with the changes that are happening in digital marketing space, Digital Vidya provides the right kind of enhanced learning with current events that help you better understand how the market grows and will evolve. They have 44 digital marketing modules that tell you everything you need to know about digital marketing, across weeks. With offices all over the country, this is certainly one of the institutes to look out for. Additionally, they also provide demo classes to help you make the decision for digital marketing in Pune.
Current courses: Fast Track Training and Regular Track Training
Course Fee: 49,900/- (+18% GST)*
Modules: Search engine optimization (SEO), search engine marketing (SEM), email marketing, Inbound marketing, Web Analytics, Facebook Marketing, campaign optimization media buying and selling, programmatic marketing, and more.
Address: 31, Cloud 9, NIBM Road, Pune, Maharashtra – 411060
NSDM is well-recognized for their “learn by doing” training approach. Students here are trained to develop complete digital marketing campaign strategies pertaining to creating, promoting, executing and analyzing the success of the online business. They have classroom, online interactive and self-paced training options to choose from. During the course period, students get access to paid tools and lifetime learning access through their LMS software. NSDM have unique “five moments of learning” methods involving 5 different steps for teaching digital marketing to their students. NSDM has two centres in Pune – Deccan and Koregaon Park along with flexible weekdays and weekend batches.
Current courses: Advance Program in Digital Marketing
Course Fee: NA
Modules: Introduction to digital marketing, web analytics, and planning, SEO, SEM, SMM, App store optimization, Video Advertising, Email Marketing, Lead Generation, Ecommerce Marketing, Content Marketing, Online Reputation Management (ORM) and more.
Address: 304 & 305, 3rd Floor, Gera Legend, Near German Bakery, North Main Road, Koregaon Park Pune, Maharashtra.
Edupristine is a prestigious institute conducting various courses including, CPA Program, Big Data Hadoop, CMA Program, Digital Marketing, and others. Edupristine has an exclusive 100+ hour digital marketing master program in Pune designed by industry experts. The institute offers hands-on practical and experiential training to their students along with soft skills and placement assistance. Divided into 25+ modules, Edupristine explains 40+ tools and have 15+ certificates under the master program.
Current courses: Digital Marketing Master Program, Digital Marketing Practitioner Program, and Digital Marketing Advance Program.
Course Fee: Digital Marketing Advance Program – 25000/- (Classroom), Digital Marketing Practitioner Program 40,000/- (Classroom)
Modules: Digital marketing Practitioner Program covers – Introduction to Digital Marketing, SEO, Mobile Marketing and Optimization, SMM, Email Marketing, PPC, Affiliate Marketing, and more. Digital Marketing Advance Program will cover – SEO, Funnel, and Marketing Growth Hacking, Content Marketing & CRO, Marketing Automation and more.
Address: 1st Floor, Tandle Heights, Senapati Bapat Road, Above Moolchand Sweets Opp, WS Bakers, Pune Maharashtra 411016.
#5. Academy of Digital Marketing (ADM)
Started by Mr. Himanshu Sharma, Academy of Digital Marketing is 9 years old now and ever since its inception offering digital marketing courses for students, professionals, business owners, and interested candidates. This institute is a unit of Tattvam Media, which is a full-service digital marketing agency in Pune. By taking up courses at ADM, you will get 100% job assistance, chance to work on a live project and certification for Google AdWords and Analytics. ADM consider taking a micro batch of about 10-15 people per batch and offers flexible batch timings to choose from.
Current courses: Digital Marketing Master Class
Course Fee: Free
Modules: Digital marketing overview, website planning & creation, content marketing, Facebook Ads, Adwords & Landing Page, SEO, SMM, Email marketing, Inbound Marketing and more
Address: 202, Nyati Eureka, Near to Columbia Asia Hospital, Karadi Bypass Road, Kharadi, Thite Nagar, Karadi, Pune, Maharashtra – 411014
#6. LIPS INDIA Digital Marketing:
Started 7 years ago, LIPS INDIA Digital Marketing has trained more than 7000 students by now. They focus on the students and their needs – providing mentors from IIT Alumni, training in paid campaigns, access to different tools and platforms, regular projects to assess student progress. They go further in terms of actual hands-on experience by letting their students also experiment with live social media campaigns. Also, if it comes to “putting your money where the mouth is” they even let their students handle their own social media representation.
Current courses: Digital Marketing Course
Course Fee: Rs. 30,000/-
Modules: Web Introduction, Google Adwords, SEO- On Page, SEO Off Page, Social Media, Email-marketing, Ad Servers-Display, Google Analytics, Mobile Marketing, Social Media Monitoring, Video Optimisation, Affiliate Marketing, CRO- Conversion Rate Optimisation, Content Creation, GTM – Google Tag Manager, WordPress CMS, and more.
Address: L.I.P.S, above Intuition IT Labs B-3, Ragvilas Housing Society, Lane D, North main road, Koregaon Park, Pune Maharashtra 411001.
Phone: 7350787800 / 9923744226
With multiple facilities across Pune, Master in Digital marketing (MIDM) provides an advanced training program in digital marketing for all their students. Armed with professional trainers and a host of different courses MIDM is a place that people flock to get their experience in learning and practicing Digital Marketing. They provide a host of options for their students in terms of placement preparation, access to advanced tools, internships, access to different platforms such as Google analytics, Google webmaster, professional training and more. Their digital marketing course is divided into 40 modules covering 100+ tools and 10+ certificates also.
Current courses: SEO, SEM, SMO, SMM, Google PPC, Email Marketing, Lead Generation, Video Marketing, Logo Making and Marketing, Game Marketing and more.
Course Fee: NA
Modules: Digital Marketing Overview, Website Planning & Creation, Search Engine Optimization, Search Engine Marketing (SEM), Google Analytics, Social Media Marketing, Mobile Marketing, Online Display Advertising, Creating Internet Marketing Strategies, Lead Generation For Business, Email Marketing, E-Commerce Marketing, Content Marketing, Social Media Automation, AdSense & Blogging Money Making Strategy, Growth Hacking Overview, Online Reputation Management, Affiliate Marketing, How To Grab Freelancing Projects Online, Webmaster Tools, LinkedIn Marketing, Google Adwords (PPC), Facebook/Instagram Advertising, Twitter Marketing, Mobile App Promotion And Marketing, Black Hat SEO, GrayHat SEO, Social Media Tactics, Domain Purchasing & Hosting, Whatsapp Marketing, SMS Campaigning, Voice Campaigning, Logo Making & Branding, Game Marketing, Software Testing, Video Making, E-Commerce Web Portal Creation
Address: Saileen 3rd Floor, Near Ranka Jewellers, Bhalekar Chawl, Erandwane, Pune.
#8. AM Digital Academy:
Considered one of the most famous institutes in Pune, AM Digital Academy focuses on both theory and practicality training for their students. In that light, it exposes its students to Marketing tools and Technologies. With the backup of excellent trainers and over 40 modules, it is a comprehensive institution that concentrates on not just regular but also advanced learning. Apart from giving theoretical jargon, they also enable their students to work on live projects to get their hands dirty.
Current courses: Advance Digital Marketing Course
Course Fee: NA
Modules: Digital Marketing Introduction, Social Media Introduction, Facebook Page Creation, Graphics Design, Facebook Ad Objective, Twitter Objectives, Linkedin Introduction, Social tools, Email Marketing, WordPress Installation, SEO, Google Webmaster tool, App Creation and more.
Address: Office No. 18, Gulistan Complex, Near Poona College, Camp, Pune, Maharashtra 411001 (Monday to Friday 9 am – 7 pm)
Phone: + 91 8668473196 (Monday to Friday 9am – 7pm)
#9. HR Remedy
HR Remedy from Pune is offering digital marketing and other courses to professionals, students, and business owners. They have expert trainers with over 15+ years of marketing industry experience. Their objective is to offer practical digital media skills that can help them become industry leaders in the future. By now, HR Remedy has trained 2000+ students and more than 50% are from a business background. They have 5 branches in Pune and special weekend batches for working professionals.
Current courses: Advance Digital Marketing Practical Training
Course Fee: NA
Modules: Basics of Digital Marketing, SEO Friendly Website Management, SEO, PPC, Google Analytics, SMM, Email Marketing, ORM, Affiliate Marketing, and more.
Address: 3rd Floor, Unity Commercial, Opp. Oriental Bank of Commerce, Main Road, Baner, Pune 411045.
#10. Digital Skills
Digital brand of Yashus Digital Marketing Agency in Pune, Digital Skills has lots of courses under Digital Training. The institute makes sure that you become an accomplished digital marketer with practical skills to execute your own digital marketing campaign. They help you master digital marketing tools by letting you work on live projects. Digital Skills promises 100% job assistance once you complete the course.
Current courses: Integrated Digital Marketing Classroom Training
Course Fee: NA
Modules: The course module will cover core elements of digital marketing such as SEO, PPC, SMM, Conversion Optimization, Email Marketing, Lead Generation, Affiliate Marketing, Google Analytics, Google AdWords, YouTube Marketing, Facebook Marketing and more.
Address: Office No, 303, Third floor, Kolte Patil City Space, Next to CTR, Above Mahindra Showroom, On Nagar Road, Pune, 411014, Maharashtra, India.
Email: email@example.com and firstname.lastname@example.org